PENGARUH ELECTRONIC WORD OF MOUTH DAN BRAND AMBASSADOR TERHADAP BUYING DECISION YANG DI MEDIASI OLEH BRAND IMAGE (Studi Pada Konsumen Remaja Produk Ellips Hair Vitamin di Kota Ternate)

Eri Risnawati, Eri Risnawati (2022) PENGARUH ELECTRONIC WORD OF MOUTH DAN BRAND AMBASSADOR TERHADAP BUYING DECISION YANG DI MEDIASI OLEH BRAND IMAGE (Studi Pada Konsumen Remaja Produk Ellips Hair Vitamin di Kota Ternate). Sarjana thesis, UNIVERSITAS KHAIRUN.

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Item Type: Thesis (Sarjana)
Uncontrolled Keywords: Kata Kunci : Electronic Word Of Mouth, Brand Ambassador, Citra Merek, Keputusan Pembelian.
Subjects: H Social Sciences > HB Economic Theory
Divisions: Fakultas > Ekonomi Management
Fakultas > Ekonomi Management
Fakultas > Ekonomi Management
Depositing User: Rini R. THalib
Date Deposited: 13 Sep 2022 04:57
Last Modified: 17 Jul 2023 00:46
URI: http://digilib.unkhair.ac.id/id/eprint/1860

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