Ode, Putri Karmila (2021) PENGARUH ELECTRONIC WORD OF MOUTH (E-WOM) TERHADAP PURCHASE INTENTION PADA MASKER AXIS-Y MUGWORT PORE CLARIFYING WASH OFF PACK DENGAN BRAND IMAGE SEBAGAI VARIABEL MEDIATING (Studi Kasus Pada Pengguna TikTok). Sarjana thesis, Universitas Khairun.
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1. COVER.pdf - Published Version Download (85kB) |
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4. ABSTRAK.pdf - Published Version Download (212kB) |
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5. BAB I.pdf - Published Version Download (609kB) |
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10. DAFTAR PUSTAKA.pdf - Published Version Download (224kB) |
Item Type: | Thesis (Sarjana) |
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Uncontrolled Keywords: | Kata kunci: electronic word of mouth, brand image dan purchase intention. |
Subjects: | H Social Sciences > HC Economic History and Conditions |
Divisions: | Fakultas > Ekonomi Management Fakultas > Ekonomi Management Fakultas > Ekonomi Management |
Depositing User: | Rini R. THalib |
Date Deposited: | 07 Oct 2022 05:44 |
Last Modified: | 26 Jul 2023 03:12 |
URI: | http://digilib.unkhair.ac.id/id/eprint/2262 |
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